ABOUT US

WHO
WE
ARE

The Village Alliance supports clean, safe, and vibrant commercial corridors within our District boundaries. We do this by providing additional sanitation and safety services, advocating for public space improvements, and implementing creative marketing and community-building to attract and retain local business.

The 44 blocks of the Village Alliance Business Improvement District represent a diverse cross-section of the Village neighborhood. The district centers on 8th Street between Second and Sixth Avenues, and covers neighboring blocks along Sixth Avenue (W. 4th to W 13th St.), University Place (E. 8th to E. 13th St), Broadway (Waverly Pl. to E. 10th St.) and Astor Place. The area has been a pivotal spot in American history and popular culture.

The area outlined in red on the map below represents the Village Alliance District Service Area.

OUR
DISTRICT

CURRENT OPPORTUNITIES

Check out the current opportunities listed below for Requests for Proposals (RFPs), careers, and internships.

SPONSORSHIP AND
MARKETING PARTNERSHIPS

The Village Alliance offers various neighborhood sponsorship opportunities to help your business

to reach our digital audience of over 50,000 people and increase your street level visibility.

MARKETING
PROGRAMS

With our marketing partnership program, partners agree to construct a partnership of mutual benefit. Through this, we can promote the business and events in Greenwich Village and Astor Place more proactively and support the district’s growth and success.


For complete information about the marketing partnership and other sponsorship options including Street Lamp Pole Banners, Dining Guide, Public Space Activations, Digital Marketing and Holiday Lighting, email hello@greenwichvillage.nyc.

The Astor Place plazas are available to activate for many event types, ranging from film and television shoots to brand promotions.

If you are interested in holding an event, film or photo shoot on either of the Astor Place public plazas, you must apply to both the Village Alliance and the City’s Street Activity Permit Office (SAPO) or Mayor’s Film Office for permission. 

Our plaza event use guidelines outline the permit process, associated fees and contain the application form. Please email isabel@greenwichvillage.nyc to apply to activate in Astor Place.

ASTOR
PLACE
ACTIVATIONS

PUBLICATIONS
AND
REPORTS

Activation + Sponsorship

  • 2024 Sponsorship Opportunities (PDF)
  • Astor Place Activation Overview (PDF)

Economic Reports

  • 2024 Q1 Retail Report (PDF)

Annual Report + Financial Statements

  • 2023 Village Alliance Annual Report (PDF)
  • FY2023 Audited Financial Statements (PDF)

BOARD AND STAFF

OFFICERS

President Emeritus

MARTIN DRESNER

Public Member

President

ARLENE PERALTA-AVILA

New York University

Vice President

WILLIAM ABRAMSON

Buchbinder & Warren, LLC

Treasurer

JEFFREY SUSSMAN

Minskoff Equities

Secretary

SHIRLEY SECUNDA

Manhattan Community Board 2

CLASS A:
COMMERCIAL PROPERTY OWNERS

GREG
GUSHEE

The Related Companies

MICHAEL LEHMAN

107 University Place, LLC

WILL
MORGAN

Ideal Glass

KIM
NEWMAN

The Cooper Union

ADAM POMERANTZ

Sixth Avenue Equities

JAVIER
GIRALDO

Vornado Realty Trust

NEITH
STONE

GFP Real Estate

ADAM
HEAVEN

Rose Associates, Inc.

CLASS B:
COMMERCIAL TENANTS

IAN
GINSBERG

C. O. Bigelow’s

PATRICK WILLINGHAM

The Public Theater

LENETTA
PESOTINI

Meta Platforms, Inc.

STEVE
SIMICICH

St. Marks Comedy Club

CLASS C:
RESIDENTIAL TENANTS

CORMAC
FLYNN

TONY
HISS

CLASS D:
ELECTED OFFICIALS

HON. ERIC ADAMS

Mayor

HON. BRAD LANDER

Comptroller

HON. MARK LEVINE

Manhattan Borough President

HON. CARLINA RIVERA

City Council District 2

CLASS E:
PUBLIC MEMBERS

MICHAEL
LEVINE

Manhattan Community Board 2

MEGHAN
JOYE

Manhattan Community Board 3

VILLAGE ALLIANCE STAFF

SCOTT H.
HOBBS

Executive Director

TAYLOR
YOUNG

Deputy Director

SHELLY
GRACON

Director of Business Partnerships + Engagement

WALTER GREENE

Digital Content Coordinator

NICHOLAS PIETRINFERNO

Planning + Data Intern

CONTACT US